Saturday Night Live goes mobile
The Hollywood Reporter is reporting that “Saturday Night Live Mobile” was rolled out to Cingular customers yesterday. But that isn’t just some network-arranged deal that will simply repackage clips to be seen on cell phones; Lorne Michaels’ Broadway Video company collaborated with NBC Universal and Cingular to put together a media package that consists of 100 video shorts (with the network-ready version of the aforementioned Digital Short from last week’s episode), ringtones, and clips created particularly for mobile phones.
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Filed under: Other Comedy Shows, NBC, Late Night, Industry, Saturday Night Live, Video
“Now you can watch “Dick in a Box” wherever you go!”
That’s the tagline I wish Cingular would use to promote its new line of media offerings from Saturday Night Live.
Original post by Joel Keller
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